What does risk communication attempt to achieve?

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Risk communication aims to effectively convey information during a crisis or hazardous situation to help the public understand the risks involved. The goal is to balance the public's perception of risk with the actual threat, ensuring that the level of concern expressed is commensurate with the severity of the hazard. By doing so, it encourages informed decision-making and appropriate responses from the public, which can influence their behavior and promote safety.

The focus on creating an appropriate level of outrage is essential because it helps avoid unnecessary panic or complacency. Clear and accurate communication about the risks ensures that people can engage rationally with the situation, rather than reacting to fear or confusion.

The other options do not align with the goals of risk communication. Generating outrage or minimizing public interest is counterproductive, while promoting misinformation seriously undermines trust and can lead to more significant risks.

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