Which of the following statements about campaign timelines is true?

Campaigns should have clearly defined start and end dates because this structure is essential for effective planning and execution. Having a predetermined timeline allows campaign managers to allocate resources efficiently, set measurable objectives, and monitor progress against those objectives. It provides a framework to ensure that all aspects of the campaign are coordinated and that the team remains focused and accountable.

Clear timelines also help in managing stakeholder expectations, as they provide a way to communicate when specific outcomes and deliverables are expected. Additionally, defined start and end dates facilitate the evaluation of the campaign's success, as they create distinct phases for assessing results, making adjustments, and conducting post-campaign analysis to inform future efforts.

A timeline adds a sense of urgency and purpose to the campaign, which can enhance motivation for the team involved. Furthermore, it allows for contingency planning in case adjustments are needed due to unforeseen circumstances.